Taylor Johnston Media: Evaluation question four: What would be the audience for your media product?

Wednesday 15 April 2015

Evaluation question four: What would be the audience for your media product?

My primary target audience for my music magazine is 16-25 year olds. I have re-posted the reader profile that I created for my magazine, as it explains what type of interests that the target audience that purchase my magazine will have.

As my primary target audience is more of a younger generation, their income will be considerably low compared to a mature adults income. My magazine is mostly targeted towards middle class females, however it could also attract the attention of some males. This means that most of their money will most likely be wasted as they don't have many responsibilities that require money. Therefore, they will probably spend their money on things such as clothes, beauty items, technology, food, music, magazines etc.

My secondary audience will be people aged from 27-35 year olds. This is because not all people at the age of my primary target audience will enjoy the styles of music that are included in my magazine. However, slightly older people also may enjoy these styles of music and could be interested in purchasing my magazine.

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Target A

To achieve my target my research, planning and evaluation must be detailed, effectively communicated and presented digitally, using a wide variety of formats. I need detailed research into similar products and target audience and to show the process of planning by including excellent work on shotlists, drafts, storyboards, scripts, locations and props. I need to show full evidence of the research and
planning informing the construction process. My
evaluation must reflect my excellent understanding of forms and conventions, an understanding of the use of new media throughout the stages of production, the way my ancillary and primary tasks combine effectively. There will be an
excellent understanding of the significance of audience feedback. My production work, across the formats, will demonstrates excellent creativity and imagination as I seek to make them as convincing as possible and it will also
reflect my mastery in technical skills such as controlled use of the camera, attention to framing, variety of shot sizes, close attention to mise-en-scène, appropriate transitions and use of sound.